
How is your AI solution contributing to our society?
Red Points’ mission is to keep the Internet a safer place for brands, and consumers. With this in mind, we built the world’s first AI-based brand intelligence platform that offers our clients online brand protection, copyright enforcement, and distribution monitoring across online marketplaces, social media platforms, websites, apps and more.
We help brands maintain their reputation. To build a brand is not an easy job. It takes time and effort. When consumers unknowingly buy counterfeits online, and realise it is not a genuine product, they blame it on brands. In many cases, unhappy consumers can be very vocal and post negative comments on social media or bad reviews on marketplaces or Google among others. By taking down counterfeits online, we are helping brands to preserve the reputation they worked so hard on to build
We protect brands’ revenue. When companies gain back the trust from their consumers and partners by deleting fake products on the Internet, their sales also increase.
We protect customers from health issues coming from counterfeits. Counterfeit products are often made of toxic materials. Some fake make-up products can contain aluminium, arsenic and mercury, which can cause rashes, allergic reactions and even chemical burns to the consumer.
We help reducing the amount of operative counterfeit organizations in the world. Criminal counterfeit manufacturers and distributors do not comply with any laws, and employ children and adults under non compliant working conditions.